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Caroline is a creative marketer specializing in influencer strategy and social media, with a strong instinct for content that resonates. Her work sits at the intersection of brand storytelling and internet culture, translating ideas into content, partnerships, and experiences that feel both timely and impactful.

 

She brings experience across event strategy, brand partnerships, influencer + VIP relations, and content creation, having worked with leading beauty and fashion brands. She has led and supported creator initiatives, developed content strategies, and executed high-impact activations designed to drive engagement, visibility, and brand relevance.

What sets Caroline apart is her ability to operate as both a strategist and a creator. She understands how content performs across platforms, what feels native to each channel, and how to build narratives that extend beyond a single post. With a strong pulse on trends and cultural moments, she consistently delivers work that is both creatively compelling and strategically grounded.

Outside of her professional work, Caroline has a personal passion for wardrobe styling, curating vintage, and creating custom clothing pieces, blending her design roots with a love for timeless style and self-expression through fashion.

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She thrives at the intersection of creativity and strategy, with experience across product development, launches, and content. With roots in design and a deep understanding of brand storytelling, she brings ideas to life in a way that feels both thoughtful and relevant. Based in New York City, she has cultivated a strong network of brands, influencers, editors, and stylists that continues to inform and elevate her work.
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